Great website copy is essential to the success of your business.
And writing for your website is completely different to writing for any other of your marketing materials. You've got seven seconds to make an impression. Don't let your website copywriting be the weakest link.
A well written website encourages people to do business with you. Customers buy from businesses they know, like and trust. The best way to overcome pain points and hesitations from your customer is to have a website that communicates your true value. This is achieved through great copy and great design.
You wouldn't invest in an average web developer or designer? It's no different working with a great copywriter.
What to do next?
If you've got your design approved, that's great, I love working with existing wireframes and I often collaborate with design teams via Invision or Zeplin.
If you don't have your design ready, no problems! I work with independent designers and creative agencies all the time to launch new websites. Wherever you're at in your creative process, it's never too late to get a great copywriter on board.